Tuesday, October 25, 2011

Sociopoly: A social view of the most valuable customer data sets

Widhadh came up with brilliant idea to showcase the most valuable social properties online. While there have been a few monopoly themed infographics, this one is the first to depict the current social media landscape in a realistic fashion.

Click the image to view a larger version.


A few highlights of our thinking:
* Marketshare for Facebook based on their self reported "500 million active users".
* Marketshare for Instagram based on their reported registered users, using the same ratio as Facebook from registered users to actives.
* All other market share stats based on the reports form quantcast.com.

When you think about social media, does this ring true for you? If so, why / why not?